My Music Store Musician Madness

My Music Store Musician Madness

Posted by Kyle Mathis on 23rd Jun 2017

My Brief History-

In 2014, I was working several different jobs that I hated just like anybody that gets paid peanuts and makes their employers tons of money I felt I was worth and capable of more. I quickly realized that if I didn't take a risk I was going to be stuck doing this mediocre job forever. 

In September of 2014 I left my job to work for an eccomerce company. I found an ad on craigslist for a company looking for a computer savvy person. I thought to myself I am pretty great with computers I might as well apply. Needless to say I got the job for $10.00/hr. I know this is nothing really but compared to my old job I knew I would gain knowledge working for a small eccomerce company and to me the value of this alone is worth it's weight in gold.

This company was very small and I liked this! The company I worked for taught me everything I needed to know on how to successfully build a website and sell products. I suggest that if you can it's always best to work for smaller companies so you can understand the whole operation. I read an article written by the CEO of Alibaba explaining that it's best to work under a small business to understand their strategy. After you have learned everything you can from the company you should be able to go out and replicate and innovate a strategy of your own. That's exactly what I did!

In January of 2015 I started ( I chose this because my background has always been music. Just like every kid with a music dream I pursued the life of a rockstar and just as quickly as touring started I realized how difficult this would be. I don't regret trying this for one minute. I believe every passionate musician should attempt to go out and make their dreams come true with touring and playing shows. That being said I wanted to be able to stay in the music industry somehow and opening a music store was my solution. This is my second year in business and to be honest it has been quite difficult but I love what I do and I would not trade this for a second. I believe that if you do good things, good things will fall in line. I hope that one day my music store is just as big as some of the other big guys out there. 

In January of 2017 My wife pushed me to turn my online store into a hybrid store. This would make my business half online and half retail. I was very scared to do this but I sincerely hoped that some people would want to come into a store to put their hands on a guitar before buying it. So far my online business blows my store front out of the water. I am going to give it a year or so to see if it is more beneficial to keep the store open or just strictly do online.

My goals are to be able to provide great products to customers at a good price. Furthermore, to make relationships with friends and musicians simply because at the end of the day we are all trying to do the same thing play music.

After the store starts building some momentum I would like to donate instruments to local orphanages so that kids out there can have an opportunity to play and make music. 

I wrote this to let people know the company that they are dealing with and I hope that you decide to buy from or just at least be aware that I am here. Thanks for reading!

Kyle Mathis